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    Categories: Funny

IKEA Used Most Googled Relationship Problems To Rename Their Products

And It’s Epic

That’s what I call great marketing! IKEA renamed some of its products after the most common relationship problems’ Google searches. The campaign is really creative and hilarious, the worldwide retail clearly knows how to say “Here we have the answer to all your problems.”

The Swedish retail teamed up with the Swedish agency Åkestam Holst to launch its most recent campaign “Where Life Happens.” As part of the campaign, IKEA launched the website “Retail Therapy,” which pairs each problem searched in Google with a product they consider could help solve the problem. Since most of the searches are related to relationship problems, the new products names are pretty hilarious.

Brilliant as always.

via GIPHY

15. The perfect chair for teens.

This chair provides plenty space for hanging clothes, this way they won’t be on the floor.

Image Credit: IKEA

via GIPHY

One, please!

14. So, he doesn’t text back?

Here’s a charger so he will be able to charge all the time.

Image Credit: IKEA

13. Annoyed by your partner’s snoring?

Well, nothing like a daybed to get those sleep hours you lose at nights, during the day. You can also send you partner here, or go by yourself.

Image Credit: IKEA

Can’t take it anymore!

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12. The ultimate love test.

Whoever goes through this annoying activity for you really loves you. That’s a fact.

Image Credit: IKEA

11. Want some heart to heart conversation with him?

Nothing like a good drink to get in the zone.

Image Credit: IKEA

10. Can’t fake a smile anymore?

Well, this is the desk for you! Get away from that annoying partner.

Image Credit: IKEA

Bye!

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9. Here’s a hint for that beloved sister who respects no boundaries.

I expect this comes in handy.

Image Credit: IKEA

8. Hang in there buddy!

And wipe your tears off.

Image Credit: IKEA

7. Such a great solution for this endless battle.

There you go bud. Enjoy.

Image Credit: IKEA

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6. Let me help you with that.

Here’s a practical place for all your stuff.

Image Credit: IKEA

5. A good map for you.

You can always find each other!

Image Credit: IKEA

4. Spark up the flame.

That’s the secret.

Image Credit: IKEA

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3. We all need some me time every now and then.

Even your annoying changing teenage son.

Image Credit: IKEA

2. The good old way.

The easiest way to explain it.

Image Credit: IKEA

1. Let’s toast!

This way you’ll celebrate and sink your sadness at the same time.

Image Credit: IKEA

Cheers!

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People’s reactions.

People has had a positive reaction to this crazy and creative campaign.

Loving it.

Cool.

And totally got the hint, IKEA can fix anything.

Here’s the ad!

Well played IKEA, well played.

via GIPHY

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